Creating content for your blog needs to be something you do on a regular and ongoing basis. The thing is to keep your blog at the top of the search results as well as keep your audience engaged, informed, and interacting with you.
So how can you do this?
Study Your Audience
It's imperative that before you start creating content, you understand who your audience is. Know them down to their income, sex, desires, wants, needs, and more. This is how you'll know what content to create, as well as how they like to consume it.
Understand Your Niche
In addition, you need to truly understand your niche https://www.kubedliving.com/profile/SarinaFeil55/profile so that you can write and educate your audience about it. You'll need to create content that is engaging, informative, educational and that encourages your audience to interact with them.
Know What You Want to Promote
It helps to also know what you are trying to accomplish with each blog post. Do you want to promote a product or service? And is it your own or someone else's? How does this product or service solve problems that your audience has? Can you educate them on the problem as you promote the solution?
Decide What Forms of Content You'll Need
Your audience may need beginning information or they may be advanced at your niche. Knowing this, you'll be able to choose the forms of content - whether they are educational, or conversational and interactive, or focused in another way.
Choose Which Types of Content You Want to Use
You'll need to use many types of content, such as text, video, images, and more to keep your audience's interest. Not only that, you need to use the type of content that search engines like, such as video, long-form text posts and more.
Create an Editorial Calendar
Don't go forward without a plan of action. Create an editorial calendar to help you keep your content development more organized. You can always add more content as news develops and issues occur, but at least have an outline of the type and forms of content you'll use for promoting the products and services that you have.
Repeat
Once you set things up and create momentum, keep it going. Blogging is a long-term marketing strategy that you must keep doing to continue your success. Having a plan and then implementing that plan will ensure your success with creating content for your blog.
How to start a blog?
If you are looking for "how to start a blog?" then you are in the right place. In this post I go over the different considerations and decisions you have to make when you start a blog.
1. What are you reasons for blogging? You need to decide what you are blogging for. Is it for fun or profit? If you are chasing visitors to your blog, what do you want them to do when they arrive. Maybe you just like to write, that is fine, blogging can be absolutely therapeutic in some ways.
2. Decide what you are going to blog about? If you are very certain about the reason that you are blogging then that will help you understand and decide on what you are going to blog about. What you are going to blog about is also determined by the people that you are trying to talk to. You can blog about current news, viral videos or controversial topics. You can stick to a certain topic, eg car repairs, or how to get a six pack. By staying consistent on one topic you can gain credibility and be seen as an expert in your field. Product reviews are also a good thing to blog about.
3. Free blog or paid blog?
Free blogs are all over the web, simply do a web search and you can find some. Some examples are blogger.com, WordPress.com, blog.com and Weebly.com. Now with most things in life freedom isn't free. Your blog will not be your own, the domain will be something like bradsblog.wordpress.com so you will have the same domain name as many other people. If you are looking to make money most of the free services don't allow you to advertise on their sites. Free blogging services aren't the best option but are an easy free way to dip your feet in the water.
Paid blogs -
For a paid blog you have to pay for the domain and the hosting. You will then own the blog yourself and therefore have more control over the blog when you begin to try and make money. A lot of the free blogs don't recource allow you to advertise on it. You can use the free program WordPress.org program to put on your blog, which will give you themes and utilities to help make your blog.
Cheap options is brainhost.com, HostGator.com, GoDaddy.com all offer hosting solutions. For example GoDaddy.com hosting starts at $2.99/month. So you are looking at about $36 dollars a year for hosting. Take a look at all the options and see what special deals you can get. Most of these hosting provides will provide you with instructions on how to use their easy 1 click installation of WordPress on your new hosted domain.
4. Domain names
Now you will have to register a domain name (this is the actual name of your website/blog). Domains start at about $8 but can go up into the thousands. You can use a service at GoDaddy.com or maddogdomains.com to register you domain name.. The more popular domain names usually cost more. Eg obviously you would have no chance buying the domain nba.com but you could buy mynameisjohnsmithfromamerica would be pretty cheap, however weird. A nice simple option when starting is to go for names like firstnamelastname.com etc something like that.
You can always change the domain name later or have more than one all linking to the same actual webpage. For example you might own 3 domain names but have it so if you type in any of them they all go to the same website. Once your website is up and running we have answered the question "how to start a blog?" However this is just the start of your journey into blogging! The next things you have to focus on are traffic and content.
5. Traffic
When you put something on your blog you want people to read it or watch it. This is where traffic comes in. If you want your blog to be successful you need to learn to get traffic to it. There are many different options here depending on your expertise and budget. Basically traffic can be broken down into free and paid traffic.
Free traffic includes
• Search engine traffic,
• Social media traffic (Facebook, twitter etc),
• Forum posts,
• Article marketing.
All of these topics by themselves could be the topics of find it here pages and pages of how to articles.
Paid traffic includes
• PPC (paid per click) advertising, eg the little ads you see at the top of every Google search,
• Solo ads which is where you pay someone with a large list of email subscribers to email them https://www.electronykacademy.com/forum/general-discussions/how-to-connect-airpods-to-macbook-air-1 and tell them about your blog,
• Banner advertising - you buy an advertisement space on a website for a set term eg 1 month 6.
Content
Once you have your site up and running you need to start posting relevant content in the form of articles, pictures or videos. For ideas on what to write about check out current trending videos at YouTube.com/charts, news provides like CNN.com or simply Google search news.
So I hope this has given you a basic overview of the actions required to get started and answered the old question "how do I start a blog".
Peace.